One of the most important features of any eCommerce site is the ability to accept payments from customers. Without it, you can’t trade, so it is crucial that this is set up and integrated into your site before it is launched. In this post, we’ll look at the payment options available to you and what …
PayPal will establish a cybersecurity center in Israel, and also confirmed on Tuesday that it has acquired Israeli cybersecurity startup CyActive. CyActive technology predicts malware development to provide “future proof” security, the company says.
The post PayPal Acquires Israeli Cybersecurity Startup CyActive appeared first on Web Hosting Talk.
This short video will show you how to edit website files in cpanel and insert PayPal Button codes. This is part of the Free Work from Home
We’ve reminded you here in this column before of one critical and forgotten truth when it comes to online supremacy: all empires crumble. As much as we list the Lycos’s and Compuserve’s of the online world, though, this truth can be hard to remember. That is because it can be hard to see how anyone can make inroads into a well-established internet semi-monopoly.
Oftentimes the reason this is the case is that whoever is #1 is there for a reason. Google offers the most extensive search results; Apache offers the most stable web hosting package, and so forth. Sometimes, though, #1 doesn’t try harder. In those cases, their top ranking is based on little more than momentum, meaning that it’s only a matter of time before a competitor sweeps in, finding that company’s weak spots, and seizes the day.
PayPal: a decadent king
PayPal has been ripe for this seizing for a long time. It is still easily the #1 payment processor online. For years, though, this has been a title rather grudgingly awarded. The complaints about the company have been piling up. Most of these have centered around customer service, which branch out into various subcategories, such as bad decision making on fraud determination and poor customer communication.
These complaints were highlighted by an incident in which PayPal froze the account of the Flux Foundation. The group was planning an historic exhibit at Burning Man, and though PayPal responded to the negative publicity by quickly granting them an exception, the story shined an embarrassing light on the company’s approach to their customer base.
It was from a far smaller incident, though, that a competitor to their services was birthed. In 2008, Rich Aberman, now 25, was attempting to raise money for his brother’s bachelor party. The hassle of trying to get the $ 4,200 from 14 different people presented the kind of headache that, in the right kind of mind, results in that very special realization otherwise known as, “There has to be a better way”. While PayPal provided, and still does, some small types of group fundraising, it didn’t have a lot of the functionality for this kind of purpose that he required.
WePay steps into the ring
Aberman soon found investors who agreed with both the general complaints about PayPal and the belief regarding that “better way”. They received $ 17,000 in seed money. That was 2008. Today, their investment capital has hit the 8-figure mark. That’s an amazing increase. What’s even more amazing is the list of people that this comes from, a list which includes PayPal founder Max Levchin. Big names are seeing reasons to bet big on WePay.
It’s not just venture capital that’s increasing. WePay’s revenue, transaction stream, and employee count are all shooting up with the kind of geometric growth that gets a company’s CEO’s grinning picture on the front page of financial magazines. So what is it that makes this company so hot?
The selling points
There are several things that WePay is doing right that could mean PayPal has a serious challenger to contend with here. Some of them are as follows:
- Customer service: Recognizing that this is one of PayPal’s primary weak points, WePay has been putting serious effort into making sure that their customers don’t feel brushed off. 24/7 support by phone, chat or email is available. One subtle sign that they take this seriously is that tech agents and customer service agents are located next to each other. Many in the tech community have experienced the phenomenon wherein a customer service agent wants to communicate an idea to the tech team, and feels like it has to cross a guarded moat to do so.
- WePay Stores: If there’s any idea left in E-Commerce that might make someone smack themselves in the head for not thinking of it first, this could be it. WePay Stores is an E-Commerce solution that handles both the setting up of the storefront and the processing of payments. It’s been so many years that this has been split between different companies that the whole of the internet seems to just have assumed that this must always be the case.
- Having fun: Let’s recognize that this is something that many startups have in the early years, only to lose it in the grumpiness of bloated corporate middle age. We’re interested in the now, though, and right now… well, how can you not at least chuckle a little bit at a company that trolls it’s competitor’s conference with a 600 pound block of ice embedded with money as a symbol of the accounts PayPal has wrongly “frozen”?
Not there yet
These advantages notwithstanding, it’s not all smooth sailing for WePay just yet. While so far they are appealing to a lot of the things that PayPal has dropped the ball on, their Goliath still has upwards of 80 million customers to call on. The daily worry over at WePay is that PayPal will decide to alter their services one day and offer the same group payment architecture that WePay is focused on.
There is also the economic consideration that WePay’s services come at a price. Their 3.5% transaction fee is high for the industry. Scanning the comments that we saw in some of the articles about this company, there are still a lot of customers who are willing to deal with PayPal’s corporate deficiencies if it means saving a few bucks. This is a hard line to walk, and with so much of WePay’s revenue coming from investments, one would not be irrational for being concerned that these guys are being a little too loose in rolling the dice.
As good a chance as any
Then again, when facing off against a behemoth like PayPal, does one have the luxury to not take any chances? While things are riding hard and fast over at WePay headquarters, so far there doesn’t seem any sign that it’s moving faster than they are capable of handling. PayPal is vulnerable, and Aberman and co-founder Bill Clerico just may have struck at the right time in the right way. We can’t predict the future, but we can say that so far from what we’ve seen, it’s possible that we could be in the beginning phases of the passing of a great torch in the world of online payments.
We’ve just integrated Paypal into our system, so you can now purchase domains, hosting plans and soon, even renew your existing plan with your Paypal account! There were a couple of reasons that we didn’t integrate it sooner, but in retrospect, they were all bad. I wish I had gotten this project rolling sooner.
Did you ever think about using Paypal to get paid on your site? It’s strikingly simple and if you’re interested in learning how to do it, keep reading.
When I started IX Web Hosting, Paypal didn’t even exist. It’s a really good time to be a business (forget the economy!). The integration of Paypal has already coincided with a sharp increase in sales (let me also give credit to the bustle of the Fall season for that, though) and a warm welcoming from a couple of you who were hoping for this change. It was easy to integrate and had a big impact.
Being able to accept online payment from your customers is for sure the most essential part of operating your business online. You lose a lot of business every time you ask a customer to call in or come into the store to make a sale in almost every single business case. The audience we can reach is bigger now than ever before. Don’t think people weren’t trying to sell web hosting in stores at one point. They were… and they became really irrelevant really fast.
So many of our clients have what is called a “brochure website,” or a website that tells you a bit about the nature of their business or what they do, the history behind it and what kind of services are offered, but isn’t actually selling anything via the site itself.
I personally don’t understand this. If you have something to sell, why not put your site to work for you? That’s like going through the trouble of having kids and not making them do housework (just kidding Department of Labor!!). It doesn’t cost much or anything, depending on how you do it. The payoff is great if you’re willing to put a little effort in… and there’s no reason not to put that effort in especially in today’s economy (which we should have forgotten by now).
Imagine the convenience for your customers and the growth potential for you if you were to start accepting payments online… or even just start making gift certificates for your products or services available on your site! People who were once only visitors to your site are now potentially paying customers and your best salesman is now working 24/7… for free.
It’s sad, but I’ve noticed that over the last decade, the power of a website is so seldom harnessed by their owners and instead, business owners dredge through more “traditional” paths that don’t make them much money and more often than not, lead them to giving up before they even get to the good part.
Hopefully, you’re reading this and ready to start getting paid. Paypal is probably the best, easiest, most painless way to get started accepting payments online. There’s a free plan that allows your visitors to use their credit/debit cards or their Paypal account to purchase your stuff and it’s actually easy to set up.
So how easy is it?
Well, a quick summary would tell you that depending on how you’d like to integrate Paypal, it will either be very simple (about a 15-minute commitment): using Paypal’s shopping cart and easy HTML integration, or semi-simple: installing and integrating into your own shopping cart from our Easy Apps. You’ll also find that it can either be free or cheap ($ 30/month).
The free solution, “Website Payment Standard,” can be popped right into your existing shopping cart or installed using Paypal’s easy setup. You don’t have to go through any kind of credit check to get paid and your customer will follow these simple steps to purchase things on your site:
- Your customer clicks on the “Buy Now!/Subscribe” button that is available on your site via either your shopping cart or an HTML integration of Paypal (“HTML Integration” is literally just using their “Buy Now!” buttons to link to their shopping cart).
- Your customer is then sent to Paypal’s shopping cart on the Paypal website (with your site’s header and footer still in tact — the process will be seamless to the buyer, but there’s not much you can do with the shopping cart look and design. This is why many people choose to use their own shopping cart).
- Your customer is sent back to your site to complete the process (usually to a “thank you for ordering!” page that you’ve created).
- The cash from the sale goes into a Paypal account that you’ve created at the beginning of this process. Paypal will issue you a debit card if you want one and you can transfer funds online from your Paypal account to your own bank account.
Also, let me know in the comments if you’re not at the Paypal / “Get Paid” phase with your business. If you’ve read up to here and you’re not selling something now, you’re motivated enough as far as I’m concerned to start making money with your site. I need to get you to that point because the more successful you are, the closer you are to your goals, the happier you are… and if I can have anything to do with that, well, you know the rest.
Fathi Said, CEO
IX Web Hosting
 Mostly telephone and internet service providers. Look around, you can still find a few!