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Should Web Hosts Offer Stock Images to Customers to Cut Down on Infringement?
If you have ever done very much posting on the web, you have likely turned to images to help illustrate a point you were trying to make. When you pull that image from somewhere else on the Internet, do you ever consider who made it? Do you know if you have permission to post it on your website? This is an issue that many bloggers and website businesses in the U.S. and abroad face.
Countries all over the world are starting to crack down on copyright infringement, meaning users of images need to be more conscious about the permissions they have to use certain pictures. Should you as a web host offer stock images to customers so as to cut down on rampant infringement? There may be many benefits to doing so.
The Infringement Predicament
Nearly everything is just a click away thanks to the Internet. Information all over the world is available in just a few seconds. If you have the technological know-how, then taking information or images off of someone else’s page is also very simple. Many authors and creators attempt to mark their works in such a way that they cannot be used without identifying the original creator. Yet there are still people who take the work of others and tout it as their own. When this kind of use of someone else’s material falsely attributes work to another or infringes financially on the original creator, it is known as copyright infringement. While such infringement has always existed, it has become much easier to do thanks to Internet access.
More Countries Are Joining the Copyright Battle
Although the enforcement of copyright seems to be prevalent mostly in the United States, more and more countries all over the world are joining the copyright battle. Most countries have some sort of copyright law that protects a written piece of work for the life of the creator plus an additional 50 or more years after the creator’s death. Movies are usually copyrighted for 50 years following creation, and images may be copyrighted for at least 25 years after creation.
Your Role in Copyrighted vs. Fair Use Material
How does the use of copyrighted material affect you as a web host? It’s not like action is taken as soon as something that is copyrighted appears on a site that you are hosting. In most cases, there is only legal action if the original creator cites infringement. In this case, you and the client accused of copyright infringement would need to be notified and given a chance to take the material down. It’s often more of a nuisance than anything else, since many of your clients might not even realize they are breaking any copyright laws.
Fair use material, on the other hand, can be used on anyone’s website. In fact, there are businesses dedicated to providing customers with a wealth of stock images they can freely use—provided they subscribe to the service. With careful searching, there are also sites dedicated to providing copyright- and royalty-free images for anyone to use at no cost.
What Options Do You Have?
You have a few options when it comes to helping your customers avoid copyright infringement. You can notify your customers any time you find out they are using copyrighted material without permission. You can purchase smaller stocks of images and provide them to your clients with your hosting service. You can also create your own images and provide or sell them to your clients for use.
Purchasing Smaller Stock Sources
There are some companies that sell stock images at a specified price per image. If you want your customers to have a variety of images to use that are not tied up under copyright, you may be able to purchase a set of these images. There are many benefits to using stock images from another source.
- You don’t have to stress about creating them
- There are a variety of subjects and styles to choose from
- The images are already appropriately sized for use on a website (in most cases)
There may be specific rules and regulations regarding the use of certain stock images. You will want to make sure that you are allowed to share whatever stock sets you purchase or download with your customers. You also might not be able to charge your customers for certain sets after purchase. Although stock images may help you and your customers avoid copyright infringement, make certain you are using and providing them to your customers appropriately.
Starting Your Own Image Stock
If you really want to avoid the risk of copyright infringement altogether, you can create your very own image stock. This may or may not be difficult to do depending on your skills as an artist or photographer. Although it can take some time to build up your very own stock, creating your own set has many benefits, including that you know who created the image and you may be able to charge extra for using them. In fact, creating your own image stock can be a great way to collect a little cash on the side, especially if you make the images available for purchase by more than just your hosting customers.
Your Customers Aren’t the Only Ones Affected by Infringement
Although it might seem like a harmless act, copyright infringement is very serious. When someone uses another’s work without permission, it can affect the reputation and even the finances of the original creator. In essence, violating copyright is violating a part of someone else’s livelihood. As a web host, it is your duty to make sure your business is following the laws of your country, and that even images and work created in another country are used in compliance with that country’s copyright laws. When your customers break copyright laws, it affects you and the original creator of the work. If the fear of copyright infringement has you down, then you might consider offering stock images to customers in order to cut down on infringement. This lets you know where the images came from, and it can even earn you some extra income if you sell your own image stock. It also gives you a way to provide your customers with other options if you need to ask them to remove copyrighted images from their sites. You can help to cut down on the spread of copyright infringement. Take action today.
Top image ©GL Stock Images
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Google Domains Will Offer 60 New TLDs
After much anticipation, Google Domains is finally available for public use. The tech giant entered the domain name registrar market back in June 2014, but until now, the service has only been offered to a select group of testers. While still in the beta state, Google Domains is only available for users who are based in the United States. However, it’s quickly gaining traction against competitors like GoDaddy and NameCheap. Google is currently offering customers an array of features alongside 60 new available TLDs.
Key Features Customers Can Expect
Google Domains caters to small businesses. It’s simple, straightforward, and reasonably priced. While it’s not necessarily the place to host a bulk load of domain names, it does come with a growing number of features. Thanks to suggestions from the initial test group, these features are designed to make setup and management easy, especially for single-site owners:
- Email forwarding: Customers can generate up to 100 email handles with each domain and have them automatically forwarded to a Gmail inbox.
- Domain forwarding: After transferring a domain to Google, web forwarding is used to direct users to a single location. For example, the owner of example.net could forward traffic to www.example.com.
- Personalized subdomains: Google offers domain owners the chance to create up to 100 different subdomains with which to customize the pages within their websites. For example, the same owner of example.com could pair blog.example.com with shop.example.com.
- Straightforward management tools: Customers can easily manage domain names with a solid set of tools, including add and manage name servers, domain locking, configure TTL, add and manage resource records, and Google app integration.
- Easy integration with website building providers: During the beta launch, Google partnered with big names, such as Shopify, Squarespace, Wix, and Weebly. Moreover, the company’s own Blogger platform is now fully supported. Subscribers can create a website with one of these partners while taking advantage of secure hosting, custom templates, and mobile site management.
- Free private registration: Google assumes all costs of maintaining private registration and details of your domain, including name, address, phone number, and other contact data.
- Speed, security, and reliability: Google boasts a robust, secure Internet infrastructure, and domain customers are able to use the company’s own DNS servers. This boosts connection speeds as well as site reliability. Google will also throw in 10 million resolutions on each domain annually.
- A dedicated support center: Subscribers also enjoy ongoing technical and account support via phone, chat, or email. The company’s focus on business customers has not gone unnoticed.
New TDLs and Pricing
Customers are given a price per year for each domain. This is determined by the top-level domain (TDL) or domain ending. This is perhaps the most significant element of Google’s undertaking. Users are charged the same registration amount each year that a domain is active. Moreover, they have the option to add up to ten years (with the exception of a 5-year maximum on .co) or simply renew year after year. For accounts that go expired for more than 30 days, Google will charge an added fee to restore the domain.
Google also offers aftermarket or resale domains that can be purchased at premium prices for multiple years or renewed at the standard price of each TLD. A registry domain also comes at a premium price but with varying charges for renewal and registration.
The Internet Corporation for Assigned Names (ICANN) plans to release over 1000 new TDLs over the next few years, and Google intends to keep up. The following is a list of currently supported TDLs and the corresponding prices for registration:
- .academy $ 30
- .actor $ 40
- .bike $ 30
- .biz $ 12
- .builders $ 30
- .cab $ 30
- .camera $ 30
- .camp $ 30
- .careers $ 30
- .cc $ 20
- .center $ 20
- .clothing $ 30
- .co $ 30
- .com $ 12
- .coffee $ 30
- .company $ 20
- .computer $ 30
- construction $ 30
- .consulting $ 30
- .contractors $ 30
- .dance $ 20
- .democrat $ 30
- .diamonds $ 50
- .directory $ 20
- .domains $ 30
- .education $ 20
- .email $ 20
- .enterprises $ 30
- .equipment $ 20
- .estate $ 30
- .florist $ 30
- .futhol $ 13
- .gallery $ 20
- .glass $ 30
- .guru $ 28
- .haus $ 110
- .holdings $ 50
- .house $ 100
- .immobilien $ 30
- .industries $ 30
- .info $ 12
- .institute $ 20
- .international $ 20
- .kaufen $ 30
- .kitchen $ 30
- .land $ 30
- .limo $ 50
- .maison $ 50
- .management $ 20
- .me $ 20
- .moda $ 30
- .net $ 12
- .ninja $ 19
- .org $ 12
- .partners $ 50
- .parts $ 30
- .photography $ 20
- .photos $ 20
- .plumbing $ 30
- .productions $ 30
- .properties $ 30
- .pub $ 30
- .recipes $ 50
- .rentals $ 30
- .repair $ 30
- .reviews $ 20
- .shoes $ 30
- .singles $ 30
- .social $ 30
- .solar $ 30
- .solutions $ 20
- .supplies $ 20
- .supply $ 20
- .support $ 20
- .systems $ 20
- .technology $ 20
- .tips $ 20
- .today $ 20
- .tools $ 30
- .training $ 30
- .us $ 12
- .vacations $ 30
- .ventures $ 50
How to Purchase
Buying a domain is easy. Shoppers simply enter a name (with or without an extension) directly into the search box at the top of the Google Domains page. Results will show whether or not that name is available as well as all possible variations. Once a name is chosen, an order is easily finalized and paid for using Google Wallet. For premium domains, buyers should expect longer processing times for transferring ownership. Further restrictions apply to any .US TDL.
Buying a domain means assuming all rights to that name for a designated time period between one and ten years. Buyers become domain owners and can renew registration indefinitely. Once registration is complete, owners are granted access to Google’s user-friendly dashboard where they can view, renew and manage all account settings.
Transferring in and Out
If a domain has recently been transferred or purchased, the potential buyer must wait at least 60 days before transferring to Google Domains. The same applies to owners wishing to transfer out of Google’s service.
Furthermore, ICANN requires all transferred domains to remain registered for an additional year. If this causes a name to exceed the 10-year maximum period, that domain cannot be transferred in or out of Google Domains. Verification is needed if owners want to continue using any of Google’s services.
Only the Beginning
Even though Google Domains remains in a beta status, the online empire is continually working to add more features and more TDLs as they become available. Services remain exclusive to users in the United States, but full international expansion is definitely in the works.
Top image ©GL Stock Images