• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

Hosting-new.com

Hébergement web, cloud et solutions personnalisées

  • Home
  • About

Hébergement CPanel sur SSD, offre Cloud

Un hébergement professionnel sur serveur Xeon Gold et SSD

Global

Cisco, HP Make Up 27 Percent of Global Cloud Infrastructure Equipment Market: Report

March 12, 2015 by Admin Leave a Comment

Linux Cpanel shared hosting: 600 GB disk space, 6 TB bandwidth, free domain, unlimited databases and ftp accounts, web hosting cheap and pro at Hostony

The total worldwide cloud infrastructure equipment market grew by 9 percent in Q4 2014 to reach $ 13 billion, led by Cisco and HP. Data released by Synergy Research Group on Thursday shows that Cisco and HP lead in public and private cloud infrastructure, respectively, and combined for 27 percent of the overall market.

Linux Cpanel shared hosting: 600 GB disk space, 6 TB bandwidth, free domain, unlimited databases and ftp accounts, web hosting cheap and pro at Hostony

The post Cisco, HP Make Up 27 Percent of Global Cloud Infrastructure Equipment Market: Report appeared first on Web Hosting Talk.

Web Hosting Talk

Linux Cpanel shared hosting: 600 GB disk space, 6 TB bandwidth, free domain, unlimited databases and ftp accounts, web hosting cheap and pro at Hostony

Filed Under: Web Hosting News Tagged With: Cisco, Cloud, Equipment, Global, Infrastructure, Market, percent, Report

Join the Global MySQL Community at MySQL Central @ OpenWorld

September 16, 2014 by Admin Leave a Comment

Organizations around the world rely on MySQL to power business-critical web, cloud, and embedded applications, and many are heading to MySQL Central @ OpenWorld to brainstorm tomorrow’s innovations. Taking place September 29 through October 2, 2014, MySQL Central is the smart spot to network and build strategies for next-generation applications. You’ll hear directly from Oracle’s MySQL engineers about the latest features, enhancements, and plans, and connect with MySQL customers, partners, and community members to share best practices and success stories.
Latest Updates from MySQL

Filed Under: Mysql Tagged With: Central, COMMUNITY, Global, join, MySQL, OpenWorld

Global Mobile Games Market to Reach $23.9B by 2016: Report

November 1, 2013 by Admin Leave a Comment

October 31, 2013 — A new report expects the mobile games market to reach $ 23.9 billion by 2016, doubling in size from 2013. Released on Tuesday, the report by AppLift and Newzoo looks at the popularity and growth of different regions around the world for game publishers, which also offers some insight to web hosts and CDNs that offer services to the gaming industry.

Keep on reading: Global Mobile Games Market to Reach $ 23.9B by 2016: Report


Web Hosting Talk News

Filed Under: Web Hosting News Tagged With: $23.9B, 2016, games, Global, Market, Mobile, Reach, Report

When are the Best Times for Social Media Posts to Reach a Global Audience?

June 18, 2013 by Admin Leave a Comment

Some say there are no “best” times to tweet or post to LinkedIn and Facebook. It all depends on your targeted audience, is the underlying rule for savvy social media managers and bloggers, but that has to take into consideration of when your audience is spending their time surfing through their social media channels and, of course, where they are in the world, due to time zones.

There are many sources for what is thought to be the best times for social media updates in the United States, coast to coast. Here’s an infographic from Social Caffeine, via entrepreneur.com.

social-media-times

Why These Figures are Wrong

Facebook
Traffic is highest between 9 a.m. and 4 p.m. ET.
Best time: Between 1 p.m. and 4 p.m. ET
Worst time: 8 p.m. to 8 a.m. ET
Avoid posting on weekends

But… Facebook is the most blocked web site by businesses. People go on Facebook before and after work hours as well as using it to catch up socially on weekends.

Twitter
Peak time is after 11 a.m., Monday – Thursday
Best time: 1 p.m. to 3 p.m.
Worst time: 8 p.m. to 9 a.m.
Avoid posting after 3 p.m. on Friday

But… People who swear by Twitter are constantly checking their feeds. The best advice is listed below by the Twitter Marketing Agency. If you are tweeting to a local clientele, you want them to be aware of any daily specials before lunch and just before the end of the work day.

LinkedIn
Post before or after business hours.
Best time: 7 a.m. to 9 a.m. ET or 5 p.m. to 6 p.m. ET
Worst time: 10 p.m. to 6 a.m. ET
Avoid posting on Monday and Friday

But… Monday and Friday are the biggest slacking off days at work and people will check LinkedIn to look busy (it’s reported that 30% of people are social media for at least one hour everyday). To show up in someone’s feed at the right time, you want to catch them Monday Morning and Friday afternoon. Of course, time zones means picking the right locale for timing or posting two to four times.

Google+
Peak time is during work hours, after 9 a.m.
Best time: 9 a.m. to 11 a.m.
Worst time: 6 p.m. to 8 a.m.
Avoid posting in the evening after 5 p.m.

But… The jury may still be out on Google+ for many people. Is it the new Facebook? If so, then it’s a social network. If it’s LinkedIn, then it should use business hours for posting. It also depends on how many followers you have. Your post will stay in sight in their feed for at least a day, if not two.

Pinterest
Saturday morning is the best time to post.
Best time: 2 p.m. to 4 p.m. ET or 8 p.m. to 1 a.m. ET
Worst time: 5 p.m. to 7 p.m. ET
Avoid posting in the late afternoon

But… While more businesses are seeing the benefits of Pinterest and Instagram, the bulk of users are not there for business, which is why Saturday mornings are suggested. Users may very well spend most of their time after dinner hours, just before bed time. The key is not necessarily the time you post, but the size of your followers who share your interests.

Faceless Businessman - Undecided

According to the Twitter Marketing Agency:

Studies show that for many Twitter users, Tuesday is the most active Twitter day. Wednesday and Friday have the second highest Twitter activity. Monday and Saturday are the slowest days. There are also general trends that people will check their Twitter accounts when they first get to work, at lunch time, and/or near the end of their work day.

Remember that your Twitter followers are likely from all around the world, so if you post to Twitter from Los Angeles on Wednesday at 12:00 noon,  it’s Wednesday 3PM in New York, Wednesday 8PM in London and Thursday 3AM in Beijing. If you’re trying to reach a certain geographic region, plan your posts to match high Twitter activity times in their timezone. A good free timezone tool is available at timeanddate.com.

Want to find out the best time for you to Tweet to get maximum exposure and/or clicks on your post links? Try an experiment by reposting a few different high-quality retweet-worthy twitter posts over a couple weeks — reposting them on, say, tuesday, wednesday, thursday and friday in the morning afternoon and evening — using a trackable url shortener system (i.e., bit.ly or hootsuite) to determine when your experimental posts are clicked on the most. Repeat the experiment a few times with different content and look for trends. Some suggest it’s worth repeating important tweets up to 4 times in about 18 hours. Typically, that would be evening, late evening, next morning and then the afternoon. You need to not overdo it and turn your readers off, so post carefully and don’t hesitate to ask your readers for feedback.

One World Internet

The wonderful thing about the internet is that it brings the people of the world together. There is no denying the quick transfer of news and the connections made via the internet and social media channels.

Even if you are not doing business on a global scale, reaching out to the world means people will do your marketing for you by retreating, commenting, “liking” and spreading your news and products to their network, which will include those in your service area. No one can be ignored anymore due to location.

Through the miracle of ecommerce, global shipping, Skype and email, there is no reason your business cannot be global. Google, among other services, offer translations and, if you’re an American company, you are blessed that the rest of the world speaks English as a second language (only American schools have placed language skills as secondary or elective courses).

facebook-busiest-traffic-days

It’s the spinning world that holds the problems of the best times to post to social media. For instance, this article will be published on Monday morning, as people sit down to their desks in London. In Moscow, people will be eating lunch. Work will be over in Bejing and in Tokyo it will be the middle of the night on Tuesday.

An English study, carried out by ClarityWeb found that the difference between tweeting at a busy time and tweeting at a quiet time could be as much as 100% of the number of people that might respond. Their research discovered::

The busiest time on Twitter is GMT 7pm to 9pm (remember, this is for the UK and the times listed translate to noon-3 p.m. in America).

The quietest time on Twitter is GMT 7am to 9am. GMT 1pm is mid-traffic time on Twitter. So, for people in the UK posting at lunchtime there’ll be an average response. Tweets posted between 1:30 p.m. and 9 p.m. can expect up to 30% more traffic, especially if posted at 5-9 p.m.

The easiest answer to when the best time to post to social media, especially Twitter, is to tweet multiple times per day, although posting the same tweet more than four times a day is not recommended. Try varying the message and adding different hashtags to track effectiveness of times and hashtags.

As for other social media channels, it’s up to A/B testing for most. The important factors are to reach your target audience with minimum intrusion (pestering them). What’s right for you depends on your followers. Always keep analyzing the location of your followers!

So, how can you reach the world and actually get some sleep?

Social Tools You Need

There are plenty of tools available for automatic posting. They are invaluable for global outreach.

WordPress
WordPress offers a function of setting when you want blog posts to go live. You might also want to have several accounts that service different time zones, with posting settings varied for those important time zones.

HootSuite
A must have social media management system that enables you (or a team of multiple employees) to execute campaigns across multiple social networks from one dashboard. It includes audience identification tools, the ability to streamline workflow, and custom reports.

Facebook Insights
This is Facebook’s built-in tool and it provides Facebook page owners with metrics around their page content. It will help you see your weekly stats, understand and analyze the user growth and demographics.

See 50 of the top social media tools as presented by Social Media Today.

It’s All About Content

As with any digital marketing initiative, the only hard and fast rules are what works for you. It’s all driven by your audience and most of all, the content you are placing into your social media outreach. News and information is different from offer-based posts as is any call-to-action. Know your audience and when they are available, then post and adjust as needed. Post times are not written in stone.

Featured image ©GL Stock Images

whg.bannerad.1.prelim

Related posts:

  • Email Marketing Tips — Part 3: What Will People Actually Read?
  • Helping Your Client/Business Evolve Web Presence
  • E-commerce and Social Media: No Longer Oil and Water
  • Content Marketing: The Best Way to Conquer the Market!
  • Specials, Discounts and Giveaways: Will They Bring People to Your Site More Often?
  • Real-Time Marketing: What is It and How Do YOU Do It Effectively?
  • Top 10 Ways to Market Your Web Hosting Business
  • iTech News: Facebook’s Competition, Sulia, Screen Sharing
  • Twidiots, Pinheads and Facebook Fools: Protecting Your Brand on Social Media
  • You’re Finally Online. Now What? Marketing, Social Media And Mobile Marketing
Zemanta

Web Hosting Geeks’ Blog

Filed Under: Web Hosting Tagged With: Audience, Best, Global, Media, Posts, Reach, Social, Times

Do You Have the Skills to Deal on a Global Scale?

November 29, 2012 by Admin Leave a Comment

In the dark days of technology, when faxes were the fastest way to communicate with clients, I was contacted by a Japanese company to do some design and illustrations for them. They had seen my work in the New York Daily News, which, unlike their rival, The New York Times, was strictly a New York City paper. Someone in the company’s New York office was a fan of my work and that’s how I caught their notice. I was excited at the prospect of working with a client outside of America and, in a conversation with my sister, who was a foreign diplomatic and trade studies student at the University of Pennsylvania, she sat me down for some much needed lessons on dealing with the Japanese. Without that advice, I would have insulted the executives I was slated to meet.

“First, remember to bow when bowed to and bow slightly lower than the person who bowed to you,” she imparted. Okay. I had gotten that from watching the Shogun miniseries on TV.

“When you are handed a business card,” she continued with the lesson, “hold it gently by the lower corners with both hands, look at it with reverence and place all the cards you get on the table in front of you and NEVER put them in your back pocket! You’ll need to refer to everyone by using ‘San’ at the end of their names.”

The lesson went on for about an hour and I was glad she had prepared me for the meeting. “And hold back your weird sense of humor!” she warned me at the end of our conversation. I did have a strange sense of humor that sometimes wasn’t appreciated by American clients, so it was good advice for dealing with the Japanese.

The meeting went well with the exchange of business cards, their cards being printed on the front in Japanese and the back in English with their photos on the cards, which was unusual back then for anyone’s card but as they handed me their cards, they pronounced their names and instructed me to call them by American surnames. My contact person, Minuro Yoshida, instructed me to call him, “Mike.” As I was a fan of Japanese cinema and TV, I was perfectly able to pronounce Japanese names and used “Yoshida San, “etc. for the half-dozen executives who were in attendance. “Yoshida San had previously met with me at my studio, which was jam packed with Japanese transforming robots and Godzilla posters in the original Japanese and during my meeting with his fellow executives, he was obviously telling them of my fandom for Japanese culture.

They decided to give me the project and that was my entry into the international market. As the project went on, “Mike” was kind enough to guide me through some “touchy” parts of dealing with his firm. There would be no contract as the Japanese were men of their word. WHile I was a bit nervous, more so about misunderstandings, everything went smoothly and they were a great client.

Over the next couple of years, I found my popularity rising in Japan as requests for interviews on radio shows and further projects would come in by fax and my peers envied me aloud for my international status.

Further intrusions into the global market came through stock images and being at the right functions in New York City, as well as working for companies that dealt on a global scale. Today, my clients are almost exclusively non-American and I have to say, I prefer it that way. Culturalisms are still an important part of working across national lines and the world has surpassed the U.S. in many ways of doing business.

With the internet, any business can reach across borders to do global business. PayPal, as one internet payment service, along with most credit cards, allows the transfer of funds in any monetary denomination. But what you put out there about your business may be offensive to others. The rules of manners are usually observed for others in this nation but it has to be taken farther when dealing with the world.

Understanding WE are also Foreigners

The old cliché of the “ugly American” still exists. This was the belief among American tourists that everyone in the world should speak English and if they don’t, yelling in English will make one understood. Well, almost everyone in the world does speak English and most of them speak it better than most Americans. More good news, most people in the world speak at least three languages while Europeans speak and average of five languages. In America, we study either Spanish, French or German for one to three years but without practice, often lose the ability quickly… if it’s ever really learned. It’s not really the language barrier that becomes a problem with foreign business dealings but cultural differences as well as the use of colloquialisms.

Colloquialisms are the little sayings that are particular to a certain culture and/or pop culture reference that may not translate outside of your language/culture. “Cockney” for instance, is hardly recognized in England, much less other nations. Speech patterns among those of us from Brooklyn, which include swear words as adjectives, as well as verbs, are considered offensive to the rest of the world.

Cultural differences, as mentioned in the passages of my dealings with the Japanese, are tricky and MUST be respected for a strong working relationship. In some cultures, negotiation is part of doing business while in others, it’s considered insulting. Thanks to the internet, it’s easy to learn more about other cultures before a business relationship begins. Some handy tips to form the basics of dealing with other cultures are:

Understand relativism: Some things are relative to a particular frame or reference, such as a language or a culture. Understand that people from other cultures will have an entirely differently value system.

Stay away from religion: There are cultures that believe passionately in their religions and what strikes you as unreal, may be another person’s daily life and an important part of their existence. If you’ve ever seen a Twitter account where the person identifies their religion, along with their business information, it’s a safe bet they find their beliefs an important part of how they do business. In the long run, that will hurt you. Every nation knows modern business acumen and that overrides religious tenants with the exception of days of sabbath and certain holy days.

Know proper business acumen: I was pleasantly surprised that when communicating via email with foreign clients that if they didn’t respond within 24 hours, they were very apologetic for the lapse in communication. Americans have a bad habit of not returning emails or telephone calls. Even in America, it’s considered rude. Even if you are snt a message from a foreign company that you might consider spam (not the dead Nigerian millionaire emails, of course), it’s best to reply with a polite thank you but explain it doesn’t meet your business needs at the present time. One minute of your time may save a future opportunity.

By the same token, if you make any sort of promise or call to action, follow through! Your word is your bond with most cultures.

Be upfront and open: We all make mistakes and a slip from one party may cause a misunderstanding or be an insult. In every culture, an apology and attempt to alleviate the situation is always appreciated. Do not get defensive and do not make accusations.

Humor can be misunderstood: As my sister so aptly put it, I have a weird sense of humor and making sure I held back on any humor when meeting with the Japanese executives was the correct thing to do. Even with that, Yoshida San pointed out later that the other executives enjoyed my humor during our meeting. I thanked him but to this day I have no idea what they found funny. Stay away from humor. Keeping a conversation light and friendly may be considered humor in many cultures and too friendly in others. Be polite and business-like. If you smile while speaking, it comes through as positive and that is always appreciated by any culture.

You are not better, smarter or superior in any way: The playing field is always level. Respect in any dealing is the proper approach. In my corporate experience, witnessing some loudmouth decide he/she was going to play alpha dog to executives from another firm, The entire conference room froze. In one meeting, viewing new technological products, a fellow coworker insulted the products by informing the visiting executives that they had inferior products as she had checked out a sample and it didn’t work. One of the executives was very disturbed at that news and apologized profusely. When he examined the product, he calmly explained that she hadn’t removed a small tab that was labelled, “remove tab before using.” You could cut the embarrassment in the room with a knife. The coworker was nicknamed “Tabby” and lived with that for the rest of her time with the company, which wasn’t too long.

Saving “face”: Be aware that people from some cultures have an indirect way of making a point and will use third parties to communicate sensitive or difficult issues; this is, in their view another way of saving you from the embarrassment of direct confrontation. There are many cultures that deal indirectly or use “unusual” negotiating tactics that are not unusual to them. For example, a foreign client might insist you promised a 50% discount on their next order. While you are 100% sure you never said that, it would be an insult to them to claim you never said that. You are directly accusing them of lying and being dishonorable. Instead, the proper comeback is to negotiate by explaining that you had quoted that for a billion pieces of your product but would be happy to offer a 20% discount for their standing order of a million units. They might respond with an offer of 30% and you can meet in the middle with 25%. now your profit margin before quoting any prices or discounts and when unsure in the heat of the moment, put the question of quoted discounts on a third patron your side of the table and promise to get back to them with an “attractive offer.” Being apologetic may bruise your ego but it will save the relationship and no one will think less of you in the scheme of this type of negotiation.

Learn a bit of the language: Just the offer of “hello,” “good-bye,” and “thank you” in a client’s native language is greatly appreciated by others. When I start dealing with a foreign client, the first thing I do is to apologize for not speaking their language and state my appreciation for their ability to speak English. They usually apologize for their English, to which I respond, “your English is better than mine!” The humor puts them at ease and breaks the “ugly American” syndrome. When there is a misunderstanding due to the language barrier, I apologize for not understanding, explaining my stance and work to create a middle ground that pleases both parties. Misunderstandings happen, even between people of the same language and culture. If you work it out calmly, everyone will appreciate it.

Know the implications of doing business overseas: Familiarize yourself with importing/exporting rules, regulations and costs BEFORE you quote any prices for foreign clients. What kind of tariffs are you facing? Who will pay those fees? What kind of delay will happen in customs? How fast can fees be transferred to your bank? These are all parts of doing business just as shipping/delivery costs are part of any deal within the United States.

English is hard: English is the hardest language to learn as we have multiple meanings for some words. When speaking to a foreign client, speak slowly, and avoid using abbreviations and acronyms as much as possible. Avoid slang or reference to pop culture or national sports stars as these may be unknown in many in other countries. Follow up any spoken conversation with the main points in an email just to make sure everything is understood and ask for feedback or any questions.

Finding Foreign Clients

Thanks to the same internet that allows us to communicate across the globe, it’s easy to find clients in other nations. By searching out companies that deal with your field of business, you can then use sites such as LinkedIn or Google searches to find the person you need to contact at those companies. Just like client contact with any company in the U.S., the world keeps shrinking in terms of dealing globally. Reaching out to foreign companies is no different.

When I started providing blog content, I was approached by a company in Canada to write an article. Once that was published, I wrote to blogs in other countries, using a link to that content and inquired if they were interested in my providing content for them. A blog publishing firm in Germany had seen that content on the Canadian blog and agreed to put my content in one of their English language blog. From there, I was able to contact other blogs in England, Australia, India, Italy, Russia, Singapore and elsewhere to inquire if they were interested in English language content. With the exception of Antarctica, I now have clients on every continent.

When my content is published, I Google the title and see what other blogs and news sources pick up the content and that gives me other prospective clients to approach. Sure, there is always competition from writers in those countries, as anywhere, but by opening my client search to the world, rather than just the U.S., or the town in which I live, I have greater opportunities for income and I have made some close friends in other nations who will no doubt have a couch I can stay on when I travel around the world.

Images ©GL Stock Images


Web Hosting Geeks’ Blog

Filed Under: Web Hosting Tagged With: deal, Global, Scale, Skills

The Deep Connection Between Web Hosting And Global Warming

October 16, 2012 by Admin Leave a Comment

It’s a fact that the planet is affected by the hazards of global warming. Everyone has contributed to this condition however recently some of the organizations have been taking major steps in order to prevent global warming and bring about … Continue reading →
Web Hosting UK Blog | Dedicated Servers VPS Hosting Technology Updates

Filed Under: VPS / Dedicated Servers Tagged With: Between, connection, deep, Global, Hosting, Warming

  • Go to page 1
  • Go to page 2
  • Go to page 3
  • Interim pages omitted …
  • Go to page 5
  • Go to Next Page »

Primary Sidebar

Made with love by Hosting-New