Being a newly “created” SoCal transplant served me well today as I calmly drove down the 5 to get here…. No really the drive was very peaceful, learned a few new words as well. I am reminded of two things: 1) I love my phone 2) we have come quite a long way in the hosting industry… so why does it feel like last year?
Apps! Clouds! Acquisitions! Growing your business! If you squint at the name and place your right thumb over the date you might think it was 2010 all over again.
The cloud has arrived! Well yeah, it has been hanging out, parked on the couch drinking your beer and stealing your cable. It’s like daddy’s little girl and the redheaded stepchild all rolled into one. Convenience and Security both still seem to be at odds. And standards? Still seemingly years away. Consumers want it, but we need it to live up to its word. That’s all that needs to be said. As an aside, who, cloud providers, can guarantee my data will be stored in my country (not necessarily US) and not be spread globally? If it is global, can you guarantee me data won’t be subject to the jurisdiction of multiple nations? Think about it.
Apps! I love apps; hell I am writing this blog from my phone. Sidebar: anyone else get the impression that session speakers know a lot more than what they are saying? Seriously, with a handful of exceptions, presenters have a personal stake in not telling you everything. I say tell me and I might just hire you. Food for thought.
Apps: simple and complex, modular, delightful wastes of time or powerful tools to augment everything that is fine and good in the world. We have the delivery. We have the tools. We have the technology. But we lack creativity. Don’t just build an app cause someone told it will help your stickiness. Instead find out what people do the most on your site and make that mobile. Now go and be fruitful. I will expect my royalty check in the mail and its d-u-n-l-A-p not o-p.
Acquisitions, going to listen on Tom Millitzer’s presentation at 1. So howabout we take a break here and come back fresh?