DigitalOcean Expands to Silicon Valley Data Center by Telx

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Infrastructure-as-a-Service provider DigitalOcean is expanding its infrastructure through Telx data centers. The company has deployed servers in Telx’s SCL2 data center in Santa Clara, California.

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Cloud Server India – taking the center stage

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Cloudbox99 specializes in creating efficient, effective Cloud Environments. Cloudbox99 has developed a patent pending technology which offers a speed of a super computer at
a cost of the traditional server. The objective of cloudbox99 is to bridge the gap between traditional cloud providers and the actual cloud which should exist and solve the biggest problem of IT Leaders.
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What is the Growth Potential for IT Jobs and Data Center Specialists Over the Next 10 Years?

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While unemployment rates have eased slightly as of late (falling under 6% for the first time since 2008), the effects of the recent recession are still felt in numerous industries. As a result, many workers are seeking recession-proof opportunities in job markets exhibiting continuous growth. The IT industry is one such market that has offered consistent employment opportunity in the face of economic downturns.

Thanks to the many new innovations in computing, as well as strides made within the realm of social media and mobile devices, companies all over the world are seeking bright and eager tech-professionals ready to take on the world. Accordingly, the future looks bright for those in the computing field, with numbers expected to rise through to 2020.

Statistics Illustrate Rapid Progress Throughout the Industry

Just one look at the relevant statistics shows that jobs related to the IT industry are on a steady uptick. Many facets of the computing industry are experiencing stable growth, from mobile app development to network administration. According to a report undertaken by the U.S. Bureau of Labor and Statistics, computer-related occupations are projected to see as much of a 22% increase by 2020.

In many cases, there are more jobs available than suitable employees. Additionally, salaries for IT professionals have held steady or even increased in some cases, despite the myriad of economic woes experienced in other job industries. Because of these figures, a number of incoming college students are choosing IT studies as a means of making a splash in the job force upon graduation.

Growth by Country

While the U.S. market is experiencing exponential job growth thanks to the IT industry, this success isn’t simply relegated to one country or region. For instance, India has experienced a recent boom in small and medium sized enterprises (also known as SMEs) related to internet technology. This is due to improved access to up-to-date technology, thereby allowing tech companies the ability to work with a vast number of burgeoning businesses.

Additionally, China is also experiencing tech-related growth thanks to increased demand. This expansion has much to do with the country’s recent boost in internet users, with as many as 800 million online subscribers projected for 2015. This has caused many Chinese tech companies to implement aggressive recruiting procedures to be better prepared for the increase in business.

IT growth has also been spied in some unlikely places. Tech start ups are enlivening economies all over Europe, as illustrated in cities like Dublin, Ireland and Eindhoven, Netherlands. Israel is another notable contender for future job growth, thank to the emergence of Tel Aviv’s very own Silicon Valley. This area has the designation of being home to the highest density of tech startups in the world, which will no doubt lead to many exciting innovations over the next few years.

Web-Hosting Companies Are Experiencing Monumental Growth

For a more localized perspective on IT growth, one need only look at the current state of web-hosting. One example of this growth is illustrated by web-hosting giant Go Daddy’s staffing surge, which included the addition of numerous high-profile IT professionals over the last year. The company is also hard at work on the construction of a brand new facility, which entailed the hiring of over 300 workers. These updates are being undertaken for future expansion of the company’s services, which will include platforms for social media and mobile devices.

Other firms also have an eye on future expansion. Burgeoning web-hosting firm Endurance has recently added a number of employees thanks to increases in both revenue, as well as customer base. These increases come hot on the heels of the firm’s recent acquisition of India’s largest domain registration business for an astounding fee of $ 110 million.

While the above encompass merely two examples, they make it quite clear that web-hosting companies are in high demand. These numbers are bound to rise as more businesses look to expanding their online presences, which necessitates reliable and affordable web-hosting solutions suited to many diverse needs.

Cloud-Computing Is Also on the Rise

In addition to the increases seen in web-hosting opportunities, cloud-computing enterprises are also on the upswing all over the world. In just the European market alone cloud computing-jobs are expected to reach 3.8 million by 2020, with an associated revenue of $ 197 billion. These numbers are mirrored in other markets, as more companies become privy to the convenience that cloud-computing can offer to the performance of daily business functions.

While the number of predicted opportunities is certainly impressive, the high-profile of such positions is equally so. Amazon continues to be a sought-after employer by IT professionals, and this mammoth company is in pursuit of those with the necessary cloud-computing knowledge. Other companies in search of cloud-computing technicians include Google, Microsoft, and many emerging businesses looking to capitalize on the cloud-computing trend.

A Different View

While many are inclined to take a positive view of IT job growth statistics, some analysts warn that these numbers could be deceptive. This is because the tech-field can be an unpredictable setting, as evidenced by past booms and busts. A variety of factors could affect this expansion, including civil unrest, natural disasters, and even changing governmental policies. Even the most robust industry may not be able to withstand such occurrences, which could leave a wide selection of job seekers out in the cold.

There is also the fear that too many prospective applicants may saturate the computer industry, which could prove disastrous to the numerous students currently immersed in IT studies. While a world-wide decline is highly unlikely, even a regional decreased in IT jobs can have ripple effects across the entire industry. However, these events are only speculation at this stage. If recent occurrences are any indication, the IT industry will continue to provide exceptional opportunities to those currently seeking computer-related educations.

Marketing Efforts Tailored to the IT Industry

While a sizable selection of dependable IT professionals is essential to keep a company thriving, marketing can also play a large role in continued success. Fortunately, Hanei Marketing has the experience necessary to help your company achieve unparalleled success using our many innovative strategies. Contact a knowledgeable representative today to learn all that we can do for your business.

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Do These Now and Save Money on Your Data Center

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Running a data center is really costly. From monitoring the infrastructure to cooling every step that you take means some payment. Actually, there are many ways which you can “cut the fat” on your data center running costs. These actions will take some time but you will begin to see the effects in a very short time.

Let’s cut the fat from the servers. They are important for three reasons: first they use resources, such as electricity and cooling, second, you are apportioning some time of your IT team to the monitoring of these servers and you are paying for the maintenance. There are two steps you can take:

  1. Identify zombies: In an enterprise data center you probably have servers that are already replaced but still continuing to run. The reasons can be the fear that something may be broken because the infrastructure is not very well known or for “just-in-case” fears. If you cannot shut these servers down, virtualize them. If you fear that the replacement server may not be functioning as the old one, shut the old one down and see what happens.
  2. Consolidate: Since virtualization, bundled with computing power and storage looks like an infinite resource, bringing the fallacy that any virtual server costs nothing. This fallacy brings in having a lot of underutilized servers to the data center. In a data center I have seen many servers each running only one small ISS application with less than 50 hits. We have consolidated all the applications them to just two servers, which were clustered. Not only we got rid of 2 physical and a couple of virtual servers, but also we achieved high availability. We have placed each cluster node on different hosts running on different blade/SAN, achieving high availability both on the operating system level and the hardware level.

The next things to check are the maintenance agreements and cloud hosting options. To keep your data center up and running you have a maintenance agreement, most probably from the vendor. Once you have consolidated your data center, think about what you can move to the cloud. In one of my clients, I have identified that a big portion of the IT spending was on the maintenance of the DMZ servers, serving only web content. Some were serving IIS applications, some were serving PHP applications using MySQL databases, some were using the WordPress or Joomla applications. I have offered moving them to cloud hosting companies and getting rid of all the servers. Despite a few questions, my offer seemed logical and we have migrated the applications to hosting companies. Next, we have changed the obsolete servers’ maintenance agreements from 7/24 to business hours and redeployed the servers for testing and development, which the company did not have this infrastructure. I have advised the freed up cash to further consolidate and simplify/standardize the web sites and applications. Imagine how many birds we hit with such a decision. Be sure that there is a similar scenario in your data center.

Once you have went through all the pain, you can start to work on your licensing issues. After all, you may not be needing that number of licenses or that level of licensing agreements. Just think about this: if you have already moved to Office 365, why are you still paying for the Windows Server, Exchange Server, Lync Server and SharePoint Server  licenses? This may not be a 100% right scenario but you get the point.

Take a look at the vendor discounts. You may have three places to save:

  1. Rework your vendor agreement. Try to consolidate different vendor agreements (most probably on the hardware vendors) into one and ask for discounts. Never ever try to squeeze every penny from your agreement. This will create an adversarial relationship with the vendor and will definitely backfire.
  2. Ask for assistance: Ask your top vendors to perform a check in your data center to see where you can save. Their experience will surely identify points here and there that will help you save. They will charge you by the consultancy and you will cut your costs and save more. A perfect win-win scenario for both parties.
  3. Clip some coupons. Probably have some discounts lying here and there that came with your purchases. One of my clients had discounts that came with the tape purchases from the vendor and were lying around unused. Using them did not make the company fly but who doesn’t want a couple of free tapes every year?

You may be overspending in two areas: disaster recovery and consultancy. Analyze your disaster recovery plans. Do you really need that much of everything? If you have a disaster site and an off-site to store your data backups (tapes, let’s say) do you really need an additional international disaster site? If yes, do you really need a domestic side? OK, you may need both, but reconsidering is the point here. Similarly, you may have an excessive number of consultants paid by an hourly rate. Check what they are doing, check their projects and their progress. I have seen consultants working in the company for a project for weeks for a project that has lost its business value. If the consultant’s work is so important, think about hiring a full-time employee. Consultants are at least 2 times more expensive than full time personnel.

You can start working on these items today with your IT teams and complete your projects in about a year (considering a data center with about 500 physical and virtual servers). With IT teams, I mean not only the infrastructure team, but also your developers and your desktop support techs. Not only you will get everyone on board but also you will get valuable, informed advice right from the field.

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Alibaba Continues To Expand Cloud Data Center Footprint

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Chinese e-commerce and cloud services giant Alibaba is opening a fifth data center in Shenzhen in support of its cloud, AliCloud. The data center will house approximately 10,000 servers.

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Rethinking Data Center Operations in IoT Era

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There are interesting notes from Gartner’s Infrastructure, Operations and Data Center Summit 2014 held on May 21-22 in Sydney. Quoting directly from Fabrizio Biscotti, research director at Gartner, “IoT deployments will generate large quantities of data that need to be processed and analyzed in real time.” He goes on further to say “processing large quantities of IoT data in real time will increase as a proportion of workloads of data centers, leaving providers facing new security, capacity and analytics challenges.”

To put it simply: Internet-connected devices will transmit real-time data to central data repositories (centralized management systems or databases if you will) which will be analyzed by the big data infrastructure to understand how the business is functioning, and to allow the executives make informed decisions.
Internet of Things Example: Tesla
Wire reports that The National Highway Traffic Safety Administration has published two recall announcements, one from Tesla Motors and one from GM, both related to problems that could cause fires. Tesla is fixing the situation with an over-the-air update, without requiring the owners to bring their cars to the dealer. If it sounds like updating your smartphone or tablet, it is. Your smartphone is connected to your wifi at home and sitting idle, your car is in your garage/parking lot and is sitting idle. Why not fix it or add new features to it?

This data connection means that you can also receive data in real time. Consider Nest, where Google wants to take a hold in home automation and meantime collect data. Or consider Toyota, where data flows from all its authorized dealers/repair shops for all Toyota vehicles under repairs/maintenance. As Red Hat officials explained it in Red Hat Summit 2014 Istanbul, that data Toyota handles is 200 Gigabytes per week!
It is no-brainer that such a flow of data and the computing power required to handle this data bring challenges to the data center. Such challenges can be summarized as follows:

  • WAN: Current wide area links are optimized for human to human or human to machine interactions such as emails, chats, audio/video conferences. IoT dramatically challenges this flow with the machine to machine interactions with the flows of sensor data. The WAN links should be reconsidered for the inbound flow of such a massive data.
  • Servers: The analysis of such massive information will definitely require rethinking of the servers in the data center, perhaps leading to the acquisition of purpose-built servers.
  • Storage: It is also a no-brainer that storage space will need to be expanded to accumulate the data.
  • Security: Data is the blood of the companies, the flow of data means the veins. Not securing the veins means that the company is bleeding, to say it is leaking its corporate secrets. The data must be secured both geography-wise, in rural areas, in urban environments, and access-wise, who gets access to what information.
  • Privacy: The data coming from the sensors is not only about the device itself but also about how the owner uses the device. Following the example above, Tesla receives information about the car itself and the driver. The challenge is how to protect the driver’s personal use information: driving information such as acceleration, braking, and equipment use such as navigation equipment, in-car hi-fi system etc.. How will all these will be secured?

One Data Center to Rule Them All?

It is not likely that today’s centralized data center will be able to receive, store, process, catalog and analyze this vast amount of information. Focusing on such a centralized data center is incompatible with IoT, neither in economic nor technical points of view.

Corporations who will be using IoT will be forced to build smaller data centers which collect and initially process the raw information, which then forward the relevant information to the central site for additional processing and analysis.


If the companies use IoT as we pictured in this article, the companies should also be thinking about the Data Center Infrastructure Management. Transforming the data center only will not be enough.

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