You want an outstanding website. Does that mean you need to invest in pricey software packages, and use complex templates? If you’re willing to put in the time it takes to learn a few simple steps, you don’t need to pay for much of anything! You will have to rely heavily on expensive options, such as high priced software and development services, if you do not want to do it yourself. On the other hand, you can cultivate your own website development expertise and figure out how to build effective, economical websites for yourself by making use of tips like the ones below.
Be careful with the color combinations you use when designing your website. Your text should remain the main focus of attention and should be easy to read. Generally speaking, it is easier on the viewer’s eyes when they see darker text on paler backgrounds, rather than the other way around. If you have doubts about your color scheme, run it by a few people and see what they think of it.
Don’t let content that is out of date linger on your website. If someone visits your site for up-to-date information and find that it’s discussing the latest event – which happened a year ago – they’re leaving. Users are careful with their time and if they can tell that your site is not updated often, they will leave. Create a schedule that will help you manage information and specials, and remind you to take down useless items.
Stay away from using pop-up ads. There is little worse than visiting a site and being attacked by pop-up ads or newsletter sign-up boxes. It is not unusual for some people to refuse to stay on a website, and not return either, if it contains pop-up ads. Stay away from annoying ads to ensure your customers come back again. If your web host forces you to have pop-up ads, try to find another web host.
A search engine is an absolute must if your website is larger than a few pages. Put a search box in the uppermost right-hand corner of your homepage so that users can seek specific topics on your site. FreeFind and Google both distribute a search function which you can use on your site.
It does not matter how you have designed your website; you have to make sure that every file has a small file size. This is because the size of your website’s files directly affects its loading time. You want your website to load very quickly when potential clients visit. You need to remember that not every person who visits the website will have a fast Internet connection. You want to perform a test to make sure your site performs well, even with dial-up modem connections.
Use fonts that are both easy to read, and professional. Fonts say a lot about the professionalism of a site and the business it represents. Overly ornate or obscure fonts should be avoided, as they may not display properly on site visitors’ computers. If one of your visitors does not have your chosen font on their own computer, another font is substituted. Sometimes this looks worse, but often times it helps the reader who otherwise may not have been able to read your website clearly.
Becoming a professional web designer will not put you through the same rigors of medical school. It doesn’t require several years of education, and no one will croak if you do a poor job. If you can heed the advice that you’ve just learned, you can design the website you’re longing for.