Pay Per Click fraud and Google Ad Sense Google Adwords Web Site Programs
If you have AdWords or AdSense, is an emerging leader in the underworld of computing called “click fraud” must. But what exactly is Pay-per-click fraud and how is it done?
Now Ad sense uses a mechanism that awards a certain amount of the payment of money to a publisher (someone who holds of a Google AdSense banner on their page) every time a person pay per click the banner said. So click fraud is the attempt to people depending on the ads just so they pay to obtain a larger profit.
Here are people setting up sites for the sole reason of fraudulently generating income through Google AdSense program of Google. These users achieve an incredible number of pay-per-click-through many methods, some complex and sophisticated and some rudimentary and simple.
One of the most complex is through the use of so-called “hitbots. These are automated programs that emulate the pay per click on the links in AdSense banners (there are some who actually pay for each click on the banner as well).
Google Ad Sense system is far from perfect and almost everyone can overcome the details of the protection mechanism, ironically just by doing a Google search does find.
Another rudimentary method is to hire a lot of people in a poor country is to be paid for each click on the link to your website. This means these people actually sit all day and only pay per click, so you can earn a fortune left. They come from very poor countries such as India, and they are able to do so for only 0.50 per hour.
Of course, there’s a problem with this remedy. Once Google receives a large number of pay-per-clicks from a single address, the address and the website, the Google Ad Sense Banner had to be banned, and illegal behavior may even scamsster sued.
to prevent this, many people use a large number of proxy servers for the reason to click the. These are basically trojans on computers all over the world (though mostly in the USA). What’s even more frightening is that this pay-per-click appear proper from a computer are to be seen as fraud really hard.
and do not think that happens only in isolated cases. There is a lot of illegal activity in this area.
In fact, there is so much that if search engines do not cause companies to increase their safety with programs such as Ad sense that criminal behavior could be even more damage.
Google has a very strict policy on the pay-per-click fraud, and it has sued the use of such techniques in the past. But while the search engine giant tries its best to minimize the risk of click fraud there is certainly room for improvement.
It is estimated that more than 20% of pay-per-clicks that follow an AdSense link are just done to get money from the person paying for the ad. Some people believe the number of fraudulent clicks twice as large.
There are many more systems with pay per click fraud, such as group of AdSense publishers connects to each other (referred to as “click rings” or spamming people so that they pay per click such links .
Despite Google still holding pay per click fraud on a leash, the phenomenon is certainly raising concerns for marketers on Google AdWords, but despite this insertion with Google Adsense still more success for the advertiser, than the traditional systems untargeted insertion opposite.
There are some means of protection against such schemes and all marketers should be smart enough to employ it. Many sellers choose to display the content network to avoid all together for fear fraud on.